Pay Per Click Management

Welcome to Worth Overdoing

At Worth Overdoing, it is our goal to improve your website ranking for keyword phrases, so you generate maximum profits with the use of the keyword analysis tools combined with the dedication of the SEO team, you can be sure that your website will rank above your competitors.



	Search Engine Optimisation
	SEO Plans
	Pay Per Click Management
	Conversion Rate Optimisation
	SEO Link Building
	On-Site SEO
	Social Media Monitoring
	Online PR
	Social Media Marketing
	SEO Case Studies
	Link Baiting Services
	Directory Submission Service
	Article Submission Service
	Web Accessibility

Paid Search - Pay Per Click (PPC) Managemen

The most popular PPC search engines schemes are Google Adwords (servicing Google, AOL and AskJeeves), Yahoo! Search Marketing and Microsoft adCenter.

Worth Overdoing’s approach to PPC advertising focuses on conversions. We establish with each of our clients what they want to achieve from a paid advertising campaign- e.g. sales, new visitors, newsletter sign ups, contact us form submissions- and what our client is prepared to pay for each sale or conversion, i.e. the maximum CPA or cost per acquisition.

We then have a short testing phase for the campaign (for high volume traffic searches usually this test period can usually be completed in one month) during which time we test, measure and optimize the campaigns so as to establish actual CPAs for the campaigns which we then aim to improve further.

We are then able to recommend a strategy to maximize the campaign’s performance, which is further tested, analyzed and optimized. This can also include Conversion Rate Optimization, testing different versions of landing pages to identify which versions of web pages converts sales most successfully (using Google Website Optimizer).

Account set up

Worth Overdoing will perform the following:

Account management

Worth Overdoing will perform the following:

Testimonial

"Our managed PPC campaign is a huge success. Our sales volume has increased by 55%. A big thanks to the Worth Overdoing team"

Bamboo Flooring Company

We are happy to meet clients throughout Yorkshire and the UK.

Please feel free to contact Worth Overdoing to discuss your project. Tel:0113 341 1836.

Why your website needs search engine optimization services from the pros

According to statistics, 85% of website traffic is directed from search engines, and a majority of that volume comes from a selected few. Even though your company already has an internet presence, you won’t have that leading edge above your competitors if your site doesn’t rank among the top 10 in major search engines for your targeted keywords. You run the risk of losing revenue to your company’s rivals.